Freemium vs Premium
What is the difference?
When you purchase regular Spotify Plays, or "freemium" plays, royalties are paid via Spotify's freemium bucket, which is produced by Spotify's advertising platform. Spotify's advertising bucket pays less.
Premium streams are distributed from the premium monthly users bucket. This buckets allows a bit more in royalty distribution for the artist. By choosing a Premium streams package, your track becomes more distinguishable by Spotify's algorithms, making it easier for your song to become organically placed in more playlists with the added potential for going viral on Spotify's charts. Long story short, purchasing a premium streams package is a better investment overall.